Endorsed Republican state auditor candidate Randy Gilbert spent $86,482.92 between January 1, 2014 and September 16, 2014, according to the campaign's September Pre-General Election report filed with the state campaign finance board.
Of that expense, $43,290 was spent on the "production and creative" for the ad below:
According to page 16 of the campaign's report, the ad was created by Bill Hillsman's award-winning North Woods Advertising:
According to public inspection files for KARE-11 online at the FCC, the Gilbert campaign has ordered $10,400.00 of spots at the station and $12,711.11 at WCCO, for a total of $23,111.11 in the market.
North Woods garnered rave reviews for its quirky ads for Paul Wellstone's 1990 Senate campaign and Jesse Ventura's 1998 gubernatorial bid. The Jim Slattery (D-Kan.) “Hosed" ad? Not so much.
Gilbert is challenging incumbent state auditor Rebecca Otto. Readers may view all auditor candidates' reports here.
Screenshot: Unruly numbers.
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